WHO WE ARE
Lucy Roses is a premium Ecuadorian rose farm founded by Rubén Reyes and Lucía Pico. Built on family values and generations of dedication to floriculture, our farm proudly continues as a women-led enterprise under the leadership of Melissa Reyes.
Located in Tungurahua, Ecuador, we cultivate exceptional roses with strong stems, vibrant colors, and outstanding vase life delivering consistent premium quality to international markets.